Restricted or unclear claims
Check wording, substantiation and whether the destination accurately supports the advert.
Microsoft policy overview
Turn a Microsoft Ads policy message into a structured investigation.
Policy categories help identify where to look. The specific store evidence determines what should change.
Common areas to investigate.
Use the account notice to focus the audit, then verify the connected customer experience.
Landing-page integrity
Look for broken functionality, redirects, inaccessible content or confusing journeys.
Identity and transparency
Confirm the business, contact routes and customer terms are visible and consistent.
A safer review sequence.
Avoid repeated submissions without understanding the underlying evidence.
Capture the notice
Keep the exact message, date and affected campaigns or destinations.
Audit the evidence
Compare the advert, store, policies, products and business information.
Correct and verify
Test changes before using the platform review route.